JVC Democar

The cargo bay of Ford Transit van filled with elements of JVC auto-acoustic system. This democar, as many others too, doesn't spend much time on the road, it's being moved from one exhibition to another in order to present the advertised products - auto acoustics, speakerphones, amplifiers, monitors etc. To draw an attention of max number of potential customers is its main goal. So a visual glow and originality, as well as quality and loudness of the sound, were the most important features when it was being built.

To mount sucha "garland" of sound components was a real unusual task, as most part of a company's assortment is to be put inside, and one can hardly see this "collection" inside a usual car. We consider that the theme of cosmic lab has become rather interesting development of an idea of mobile demonstration. Design not only marks out the advertised product as up-to-date and relevant, but also emphasizes its superiority and innovation. And what's the most important - draws attention perfectly! The disposition of all acoustic components is worked out thoroughly to provide max quality and rather loud sound simultaneously.

Created by

designer: Svyatoslav Saakyan

customer and manufacturer: "Sound Lab"

photografer: Andrey Saakyan | www.saakyan.ru